It's Time To
Reverse the Trend

We have a collective vision that we can impact the quality of life of all Tucsonans - children, adults, families, students, seniors, employees.  We want to dramatically reduce the creeping level of obesity right here in our community.

A wide-ranging group of Tucson organizations have banded together to get our community moving.  We call our effort Activate Tucson.

We believe that, together, we can accomplish more by helping to leverage the work that individual organizations, businesses, nonprofits, and schools are already doing.

We are part of a national effort led by the YMCA of the USA, known as Activate America: Pioneering Healthy Communities.

Our plan is to educate, motivate, and facilitate long-term collaboration with business, government, schools, communities, neighborhoods, social service agencies, and the media toward making the Greater Tucson area a healthier place to live, work, and play.

Our Success will be achieved by:

• involving key "stakeholders" throughout the area representing all facets of community life.
• becoming a clearinghouse of physical activity and nutritional information.
• influencing public policy to have a positive impact on physical activity and nutrition.
• promoting and supporting information and education on healthier, active lifestyles.
• developing and delivering informational and motivational messages through the media.

We will Activate Tucson, Together. Join Us.